Chat Live with a Loan Officer – Atlantis now offers you two new ‘Online’ ways to offer your clients a non-intrusive way to get a quote from one of our experienced Loan Officers.

    

    1. On our website: Visit http://www.AtlantisMortgage.com and look to the top right hand corner. Or just look at the top right hand corner of this page! You will see our new Live Chat services where consumers can click on the button or they will be automatically invited within 45 seconds of entering the site and Chat Live with Jason, Jeremy or Jonathan! They can ask questions, get rates and start the pre-approval process by filling out our Loan Application right from our website! We are online during normal business hours and the button automatically reflects whether we are available or away.

 

    2. On YOUR website: Atlantis has the ability to provide you with the same button on your website, effectively giving you leverage over your competitors by offering your clients INSTANT rate quotes without ever leaving your site! Most Mortgage companies post rates online that are not accurate or reliable, but with Atlantis, your clients can now Chat Live with Jason, Jeremy or Jonathan and get live rates, ask questions & get pre-approved in minutes!

 

3. To add Live Chat to your site you simply need to copy and paste 2 small pieces of code into your website.

     

Button Tag

Copy and paste the LivePerson Button tag into your site HTML pages: <!-- BEGIN LivePerson Button Code --><table border='0' cellspacing='2' cellpadding='2'><tr><td align="center"></td><td align='center'><a href='http://server.iad.liveperson.net/hc/52804799/?cmd=file&file=visitorWantsToChat&site=52804799&byhref=1&imageUrl=http://images.liveperson.com/lp/52804799' target='chat52804799' onClick="javascript:window.open('http://server.iad.liveperson.net/hc/52804799/?cmd=file&file=visitorWantsToChat&site=52804799&imageUrl=http://images.liveperson.com/lp/52804799&referrer='+escape(document.location),'chat52804799','width=472,height=320');return false;" ><img src='http://server.iad.liveperson.net/hc/52804799/?cmd=repstate&site=52804799&channel=web&&ver=1&imageUrl=http://images.liveperson.com/lp/52804799' name='hcIcon' width=150 height=45 border=0></a></td></tr><tr><td>&nbsp;</td><td align='center'><a href='http://www.liveperson.com' style='text-decoration:none'><font face='Arial' size='-2' color='#333333'><span style='font-size: 10px; font-family: Arial, Helvetica, sans-serif'>Live chat by<font color='#475780'> Live</font><font color='#56A145'>Person</font></span></font></a></td></tr></table><!-- END LivePerson Button code --> Copy and paste the Monitor Tag at the very bottom of your HTML page (just before the </body> tag) <!-- BEGIN LiveEngage  --> <script language="JavaScript1.2"> if (typeof(lpCV) == "undefined") lpCV = ""; lpEngageSeconds = 45;   // seconds before chat window opens lpNumber = "52804799";                   // Account number lpServerName = "server.iad.liveperson.net";                   // Site server lpCV+="&SESSIONVAR!Call=LiveEngageInvitation";          //  LiveEngage type : Invitation </script> <script src="http://server.iad.liveperson.net/hcp/html/liveengage1.js "></script> <!-- End LiveEngage  --> <!-- BEGIN HumanTag Monitor. DO NOT MOVE! MUST BE PLACED JUST BEFORE THE /BODY TAG --><script language='javascript' src='http://server.iad.liveperson.net/hc/52804799/x.js?cmd=file&file=chatScript3&site=52804799&&imageUrl=http://images.liveperson.com/lp/52804799'> </script><!-- END HumanTag Monitor. DO NOT MOVE! MUST BE PLACED JUST BEFORE THE /BODY TAG -->

 

If you have questions or need help inserting the code into your website, please feel free to contact Char Bennett by email and she will assist you at no cost. CharBennett@gmail.com

 

Google Video - Offer Virtual Tours without paying a DIME! Do you have a digital camera that takes videos? Do you have a website? Blog? Myspace? Then you can make your own Virtual Tour in minutes.

1. To make a virtual tour simply go to the home you are listing and take a short video with your camera. Walk around the house and make sure to turn take slow and complete 360 degree video of every room. Do not stop the camera between rooms and be sure to give a commentary on all of the beautiful features that you see. Don't forget to go outside!
2. When you are finished, simply go to http://Video.Google.com , sign in, and click on the link at the top right corner that says “Upload your Videos” then simply follow the online instructions until your video is uploaded. 
1. Be sure to complete the process by going back and adding a description to your video when it is completed
2. Google accepts videos in AVI, MPEG, QuickTime, Real & Windows Media.
3. If you do not have a google account you can create one to enjoy all of the great google features by going here: https://www.google.com/accounts/NewAccount?continue=http%3A%2F%2Fwww.google.com%2Fwebhp%3Fsourceid%3Dnavclient%26ie%3DUTF-8&hl=en

3. Google will approve your video within 1 business day and you can then copy the HTML onto your website or in your listing details, email the video to prospective buyers and/or post it to your blog or Myspace.

 

CALL CAPTURE Toll Free 800 Info Line

Mortgage and Real Estate professionals across the country have been enjoying great success in capturing entire markets through strategically placed marketing campaigns.

One of the easiest and quickest ways to get prospects to call you is to place your (800) number and ads in all of your advertising. You can use Call Capture Information Now in all of your advertising efforts: newspapers, magazines, mailers, flyers, internet, television, radio ads, FSBO sign riders, back of business cards, etc.

For those of you who currently have a successful advertisement campaign that generates a good number of leads, we recommend modifying your ad to include a box offering callers "Free, 24 hour, pre-recorded information" with several ads. You will be amazed to see how many more leads you will receive on the same size advertisement. In addition, you will find that people prefer calling and listening to "pressure-free" information that is non-confrontational.

The #1 goal of your advertisement is to get people excited about your product or service and to get them to call your toll-free Information Now phone number and ad numbers to obtain pressure-free information.

Why? Because...
information about your product or service will always be available. Through conventional methods of solicitation, people try to get immediate information by calling a telephone number staffed by a busy receptionist, which has little or no information. When they are unable to get such proper information, they may lose interest, lose the number and may not call you back. Information Now! provides your callers with "instant gratification" via immediate information.

• They listen to a customized pre-recorded ad.
  
  

• Additionally, since the information was pre-recorded, you have referred to all of your product or service features and amenities. Sometimes, a salesperson may not be fully prepared and may fail to mention a critical feature, which may be a contributing factor in the caller's decision making process, leading the caller to make a different choice. (i.e. competitors product or service)
  
  

• The caller's phone number, as well as the ad that prompted the call, is automatically captured and delivered to your pager so you can call them back to gather additional information right away!
  If you didn't convince them the first time they listened to the Ad, you have a second chance to contact them and close the deal.
  
  View or sample Realtor Call Back Script: Callback Script for Real Estate Agents.doc

While you create your advertisements, there are several key points that you might want to keep in mind:

• Don't put too much information in your advertisement. Many times, prospects might react too quickly to a feature, which they perceive as a possible negative, without considering the quality of your product or service. By leaving that information out of your advertisement and providing the information within your recorded message, curious callers will call giving you the opportunity to: 1) Fully describe your product or service. 2) Answer general questions they might have and 3)Follow up at a later point in time.
  
  
• Keep your features to a minimum. Disclosing too much information in your advertisement might not prove as effective as providing just enough to prompt the prospect to call and inquire for more information.
  
  
• Let your prospects know that by calling your toll-free number, they can receive pre-recorded "pressure-free" information, as well as a full-featured fax sheet(s). While many individuals "browse" paper-based media for information on a product or service they might be interested in, they may not contact you directly until well after they've made a decision to proceed.
  
  
• Provide an easy, two step, instruction process to obtain information: 1) Dial the toll-free number. 2) Enter the ad number for the product or service of which they seek additional information.
  As your paper-based advertisements will no doubt provide a choice of several ad numbers for callers to select from, consider including additional information.

• DO include the Price of your Listing. Not doing so may cause diappointment in the caller. The Price is the #1 thing consumers call about. By giving them the price you are creating a 'warm & fuzzy' feeling when they listen to the call rather than a 'what a hassle' feeling. By limiting the features and other information you are still giving yourself ample 'ins' to talk to them about when you call back.

See some examples:  Property Flyer Front (Edit).doc &  Property Flyer Back(Edit).doc

Paper-based media (newspapers, magazines, flyers, etc.) make up only one of the many ways for you to market your products and services. To the surprise of many, radio-based advertising is relatively inexpensive and impacts a great number of people. Should you consider expanding your marketing beyond its paper-based format, consider radio as a complementary medium.

Creating the Right Ad

By assisting thousands of professionals who regularly advertise, we assembled some of the most successful ad formats from around the country. In this section, we will provide you with these formats to use to generate tremendous amounts of both calls.

In reviewing these ads, you will notice many successful professionals follow the same guidelines:

1. "FREE 24 hour pre-recorded information" must appear on all of your ads! There are 3 main reasons why you get 3 - 5 times as many calls using this formula:
   
   
   1. IT'S FREE - no charge to the calling party.
      
      
   2. IT'S PRE-RECORDED - By reading that the information is "pressure-free" or "pre-recorded", those callers that are normally hesitant to call because of their fear of the "hard sell" call freely.
      
      
   3. IT'S AVAILABLE 24 HOURS - Most people work all day. When they see your advertisement after work, they realize that they can still call to get information, regardless of the hour.
   
   
   
2. Limit the information you put on your ad. Remember, the point is to get them to call for information, The more information you provide, the less questions they might have, and the less likely they are going to call. They might just keep looking to see if there is another property that interests them more.
   
   
3. Provide general consumer information. Don't just provide information on FSBO properties that you represent. Try spot ads. Some of the most successful lead generating ads have been no more than a couple lines! And, this results in cheaper advertising costs.
   

IMPORTANT:

Make sure that all flyers, newspaper ads, magazine ads, business cards, internet advertisements, yellow page ads, doorknob hangers and mailers, display ONLY your new Information Now toll-free phone number and ad numbers.

Remember, most people work during the day and therefore receive your mailers and other advertisements when they get home in the evening. WE HAVE FOUND THAT 35% - 40% OF ALL CALLS COME IN BEFORE 9:00 AM AND AFTER 5:00 PM! Once they call, you have their number!

* Real estate/Mortgage Professionals - (If you use brochure boxes be sure to remove the price and all phone numbers from your ad/FSBO sheet. Instead write (for example) "for 24 hour pressure-free information on the property, including the price, call (800) 446-3666, ad number ___." (This way, you are not losing leads because they didn't like the price or they couldn't reach you fast enough!)

Fax on Demand

Providing verbal information 24 hours a day is an excellent way to satisfy caller's need for immediate gratification. But, nothing beats putting something in their hand! Fax on Demand is an excellent way to do just that. Why? Because.

It's available 24 hours a day. Callers can instantly access your faxed information, 24 hours a day / 7 days a week. Many buyers are impulsive. The faster you can get the information into their hands, the quicker they can make a decision. Providing information on your services, days or even weeks before your competition, can make the difference!

It saves you money. Sending a 1 or 2 page fax is usually much less in cost than sending a letter, envelope and necessary postage.

It saves you time. You don't need to spend your time stuffing and mailing information on your products or services to prospects.let Information Now do it for you. Let's face
it, time is money. Sitting in the office, waiting for the phone to ring, is a complete waste of time. With Information Now working as your assistant, get out there and tell people what you can do!

Remember, you can upload any type of information you want into your ads, 24 hours a day.

A picture and/or description of a FSBO or other property

A company brochure

Product highlights

Menus

Catalogs

Surveys

A picture and description about yourself

A rate sheet

A newsletter

A list of all of your available properties or services

A list of preferred vendors

Free reports

Additional consumer tips

Providing instant faxed information is not only an excellent way to tighten your relationship with potential clients, but also helps you differentiate yourself from the competition!

It's a fact: Successful People Follow Up! You can make a tremendous positive impact in your marketing campaign by maintaining a card file, or better yet, a database of those prospects who expressed interest in your services. Even if they didn't make a buy decision, you still have a lead that might prove to be valuable in the near future.

Don't throw this valuable information away! Utilize the information on the Call Logs, (which your phone prospecting has generated.) Store them so you can continue to send marketing materials to your prospects in the near future!

Mailers

Consistent mailers are influential! Have you ever ordered one item from a catalog and found that you continue to get that catalog month after month, year after year? How about cards from a local real estate agent? Their persistence seems to have built additional credibility over time!

As we grow accustomed to a face or a product, we begin to more readily accept it. The fact is... persistence pays! People respond more favorably to persistent, perennial advertising, rather than to the size of the advertisement itself.

Utilizing the data you collect in your card file or database, consider a continual system of mailing materials (a mailing campaign) will reflect on your existing ads and their codes! As an alternative, a fax-based campaign, which may garner more attention.

Types of Mailers

A mailer can be as simple as a letter re-introducing yourself, your products, and/or your services. However, there are other forms for presenting information to your prospects:

Monthly Postcards detailing one or two products which you have to offer. Include the toll free phone number and Ad Code for each product!

Professional Letters coupled with attractive flyers, which point out an ad that you don't want your prospect to miss!

Monthly or Quarterly Newsletters which provide valuable information about your industry and how it may affect your prospects in the near future. Include a list of current Ads you have to offer and include the toll free phone number to call.

Offer MUST HAVE information in your Advertising

      7 Steps to get Top Dollar for your Home, Avoid 10 Mistakes First Time Home Buyers Make, How to Get every Dollar You Deserve....
      These are compelling articles that will encourage consumers to call your toll free line, therefor allowing you to 'Capture' new prospects.

Download our most popular ads in WORD format:

7 Steps to get TOP Dollar for your Home.doc

ARE YOU MAD AS HECK.doc

Avoid 10 Mistakes First Time Home Buyers Make.doc

Costly Mistakes Home Sellers Make and How to Avoid Them.doc

FIVE ERRORS IN SELLING.doc

HOME BUYER ASSISTANCE PROGRAM.doc

How to Buy Your First Home.doc

How To Get Every Dollar You Deserve.doc

How to Sell Your Home at the Highest possible Price.doc

How You Control the Sale of your Home.doc

Questions to Ask your Realtor.doc

REALTOR EXPIRED PRESENTATION1.doc

Sometimes Even The Best Properties Dont Sell.doc

The Big Home Remodeling Mistakes.doc

Tips To Make Your Home Sell More Quickly.doc 

Let Atlantis Mortgage know if you would like any of the below free reports recorded as a new extension.

1. 5 Reasons to Use Mortgage Brokers
2. 6 Tips homes Sold Fast
3. 7 Tips Cleaning Credit
4. 8 Deadly Mistakes Homesellers Make
5. 8 Free Tips in Buying a Home
6. Avoid Mistakes Homebuyers Make
7. Beat the Stress of Buying a Home
8. Benefits of a Buyers Agent
9. Buy a Home with No Money Down
10. Buy for Less than Rent
11. Buy a Home with Damaged Credit
12. Can I Refinance My Troubles?
13. Choosing the Right Mortgage
14. Compare Real Estate Agents
15. Determine the Listing Price
16. Find a Home in a Fast Market
17. FSBO Alliance Program
18. Get A Loan before Buying a Home
19. Guide to a Hassle Free Home purchase
20. Home Repairs before Selling
21. When your House Doesn't Sell
22. How the Mortgage Process Works
23. How can I Repair my Credit?
24. How do I Find the Best Deal?
25. How Much are Closing Costs?
26. How Much Money do I Need to buy A Home?
27. If you should Refinance
28. What Home Improvements will Assist in the Selling of my Home?
29. Items to Remember when Selling my Home
30. Loan Programs for the Self Employed
31. Making the Move Easy with Kids
32. 3 Tips on How to Avoid Overpaying for a Property
33. 4 Critical Questions to Help Determine if You are Ready to Buy a Home
34. Reasons to Own your Own House
35. 3 Items to do to sell Your Home at the Highest Price
36. How to Sell Your Home in 30 days
37. What are the Six Steps in Negotiating Real Estate?
38. Tax Deducations when Buying a Home
39. The Top Buying Strategies
40. The Truth about Selling by Owner
41. Top Dollar for Your Home in ANY Market

Just go to our Submit a Listing page and to request a report by number!

FSBO's

       Don't make the mistake of counting out the FSBO's! Many agents don't target FSBO's in their business because they dont like rejection, or they think its too much work. Well with this system, you will find its EASY and you will harldy ever hear a NO again!

      Download our FSBO Flyer to see how you can start acquiring more listings: RealtorFSBOletter.doc

Co-Op Mailers

Perhaps you might find a mailing campaign too expensive. Consider starting with a small mailing campaign to your top "hot" prospects. For those on a strict budget, consider working in cooperation with a peer or with another company within the same industry.